I’ve begun recently advertising with several social media platforms (with little results), and I’m quite confused on the results I’m getting, especially with Facebook.
I optimized the ad toward rappers, and went quite into detail, but the results I’m getting are no where near profitable. I’ve had 3 sales equating to 60$, when I’ve spend about 250$ on advertising across Facebook, Google Ad Sense, YouTube, and the Airbit marketplace (where two of the sales have actually come from).
However, the most bizarre result I’ve had is within Facebook Ads. I’ve spend around 20$, and had 45 link clicks on the beat, but on the beat which is promoted, I have LITERALLY 0 plays from those clicks. Is Facebook giving me bot traffic? Is the player on my store broken? I know many producers who’ve used Facebook to advertise and received great results, and I’m just confused if I’m missing something.
Any feedback would be appreciated, - Auxiliary